Steve specializes in helping startup founders tell their story effectively; to potential investors, business partners, and customers. He helps hone a pitch as well as develop the other go-to-market tools needed for success. He strives to align the value proposition and messaging to the right target markets, then build the best, phased marketing strategy for the business. His background is mostly in marketing and strategy for high tech companies. Part of his career was in strategy consulting (McKinsey and Accenture) for global high tech and communications clients. The other portion was serving as lead marketer for companies that include McCaw Cellular Communications and NextWave Broadband. He has worked in a range of industries including cellular telephones, broadband data, satellite data, cloud telephony, software as a service, and cloud services. For the past 13 years he has worked in startups in a range of roles - including entrepreneur, CEO, board member, advisor, and angel investor.
Steve holds a B.Sc. degree in Computer Science from the University of Toronto, and an MBA from Harvard Business School.